Fill rate measures how many customer orders can be fulfilled directly from available stock.
(Fulfilled demand ÷ total demand) × 100
950 out of 1,000 orders fulfilled immediately
→ Fill rate = 95%
This KPI reflects a company’s actual ability to deliver.
👉 High availability can also indicate excessive inventory.
→ Must be combined with inventory turnover.
Increase in fill rate from 92% to 97%:
→ significantly fewer customer complaints
Inventory availability is a key KPI for delivery performance and customer satisfaction.